How to Start an Ecommerce Business from Scratch

Egypt is one of the most diversified and developed economies in the Middle East. Amid the COVID-19 pandemic, Egyptian eCommerce volume has increased. This growth gives entrepreneurs the opportunity to start an eCommerce business in Egypt and be a part of the eCommerce revolution.

iMarket Business Support is going to guide you how to set up an ECommerce business in Egypt:
1. Make a Business Plan with iMarket Business Support
You can’t launch a successful business without a plan. So your very first step is to make a complete business plan. It’s not as difficult as it sounds. Sit down with a pen and paper and map out your business plan from start to finish.

2. Select a Niche Market with iMarket Business Support
Choose a niche for your e-commerce website that you’re passionate about in some way. In order to be successful online, you’ll need to get up close and personal with the products you sell and their applications. From writing tutorials to in-depth product reviews, you’re going to tire of your niche quickly if it doesn’t interest you. So, choose wisely and get to know your niche and the target audience that enjoys the things you’ll sell. That way you can build lasting relationships with returning customers.

3. Research Your Competitors with iMarket Business Support
Selling online requires more than simply listing a product on a website and watching the sales pour in. To start an ecommerce business from scratch, you’ll need to know who you’re up against. Who are the top players in your niche, selling the same (or similar products)? Those are the businesses that you’ll want to know inside and out. Once you understand how your competition gets traffic to their website and makes sales, you can mirror their strategies. There’s no need to reinvent the wheel when it’s already been done for many years!

4. Choose an E-commerce Platform and Create a website with iMarket Business Support
There are many e-commerce platforms that will work for your business, but choosing the right one from the start could save you hassle and money in the long run. You need to hire iMarket Business Support to develop your website, a marketing agency to help you with marketing, promotions, SEO, etc.

5. Build Your Brand with iMarket Business Support

You can build brand awareness by creating a logo that stands out, having a uniform, ELEGANT web design, and becoming well-known among your target market. When you list products to sell, don’t stop at a brief product description, but set your brand apart and create helpful tutorials, product reviews, and videos so that your name stands out in your niche.

6. Build a social media Following with iMarket Business Support
If your target market hangs out on Facebook, then you should too. If they’re loving Pinterest, then you better get comfy there. It’s important to build a following wherever you expect to find your potential customers. That way when it’s time to introduce a new product, you have many excited followers waiting to hear from you. Keep them up-to-date on practical news, reviews, and information related to your niche, and they’ll be loyal to you on social media.

7. List and Sell Your Products with iMarket Business Support

Now it’s time to visit your newly created e-commerce website and list your products. As soon as you publish your first product on your website, you’re ready to make sales! Make sure to use your social media channels to boost visits to your brand-new store and encourage people to share with friends. A brand-new e-commerce business takes time to start earning a decent income, so stick with it, and keep listing those products!

8. Advertise Your Business with iMarket Business Support
Before you’ve built a customer base, you’re going to need to promote your business in the right places. Depending on your niche, you can advertise on Facebook, Instagram, Pinterest, Google, or other places to get your products in front of potential customers.

We at iMarket Business Support understand that selecting the eCommerce development partner is as important as selecting the best technology to build your online store. Whatever your business market is, iMarket Business Support has the ability to comprehend your business and its goals.

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